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Camilyo Blog

I Don’t Love You Anymore

Why small businesses leave their marketing service providers

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Photo: LSA Report: The Customer Funnel According to the recent Local Search Association report, 30% of small businesses currently work with marketing service providers, and they are discontinuing third-party services at an alarming rate. Unhappy with their programs results, they feel they get poor ...
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One Way to Think About Packaging Services for SMBs

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Over the past few months, I worked with several of our largest customers to move them to packaged offerings. Here is how I prefer to approach packaging so that it works best for both service provider and its clients. What is packaging?First of all, I like to use the word “packaging” and not “...
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7 Lead Magnets For Your Local Business Clients that Convert

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PHOTO CREDIT: “288/365” by David Mulder, licensed under a Creative Commons Attribution-ShareAlike 2.
​PHOTO CREDIT: “288/365” by David Mulder, licensed under a Creative Commons Attribution-ShareAlike 2.0 Generic license.​As a marketing service provider, you obviously want to generate effective leads for your small and medium business clients.  Lead magnets are extremely effective marketing tactic ...
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