by Talia Klein Perez, Tuesday, November 29, 2016 10:43 PM smbs, smb, small businesses, small business saturday, black friday, cyber monday
Photo Credit: QUEUE, by *SaxSMBs are finding it increasingly difficult to compete against larger companies and e-commerce retailers. When it comes to Black Friday and Cyber Monday sales, it seems as though SMBs don’t stand a chance to compete. They simply do not have the means or resources to ...
Why small businesses leave their marketing service providers
by Talia Klein Perez, Tuesday, November 22, 2016 9:42 PM smbs, smb, marketing, agencies, marketing service providers, service providers, social media
Photo: LSA Report: The Customer Funnel According to the recent Local Search Association report, 30% of small businesses currently work with marketing service providers, and they are discontinuing third-party services at an alarming rate. Unhappy with their programs results, they feel they get poor ...
A conversation between Greg Sterling from the LSA and Ziv Koren from Camilyo
by Talia Klein Perez, Tuesday, November 15, 2016 4:48 PM smbs, smb, marketing, lsa, marketing funnel
The Local Search Association (LSA) has recently published a study dedicated to the relationships between local businesses and marketing service providers. “The Customer Funnel: A new framework for local marketing” argues that “the current approach of selling SMBs into individual digital channels ...